YouTube TrueView Advertising

Run your ads before the user’s desired YouTube video starts playing. After 5 seconds, the user has the choice to skip the ad or keep watching. A key benefit of YouTube TrueView is that every completed view driven by the campaign will count towards the video’s view counter on YouTube.

Bumper ads are 6-second, non-skippable ads that work great during promotions. They are a bite-sized compliment to your Standard Ads and can extend your reach with a more efficient CPM.

Important to note: Because Bumpers are non-skippable (forced views), these completed views DO NOT count towards your video’s view counter on YouTube.

There is no limit for the duration of your YouTube TrueView ad, therefore if you need more than 30-seconds to get your message across, we have you covered. Long Form Ads are also skippable after 5 seconds, with all completed views counting towards the video’s view counter.