How To Get Started With Youtube Advertising

Getting your video to appear on a Youtube advertisement is not as difficult as you may think. Our Youtube marketing strategy will help you gain visibility from your target audience, and raise brand awareness for your business. Our team of video marketing experts will strategically design a Youtube ads campaign that will be both effective and efficient.

video marketing, youtube marketing, youtube ads

Does YouTube Advertising Work?


Yes, and here are some recent 2020 statistics that overwhelmingly prove it:

  • It has 2 billion+ active monthly users
  • It’s the second most-preferred platform for watching video on TV screens among 18 to 34 year olds, after Netflix
  • It will make 5.5 billion dollars in advertising revenue in the USA alone


We can list so many more but we think you are getting the picture. (Click here for more incredible YouTube stats)

YouTube advertising  is something that every business should be taking advantage of.  It’s been proven to work, regardless of what industry you are in.

YouTube ads work well because of the ability to target specific audiences.  It gives you the flexibility to control who sees your campaign ads through custom affinity audiences and demographic targeting.


YouTube offers the following targeting options:

  • Behaviours and interests
  • Website category
  • Keywords
  • Specific YouTube channels and videos


How To Get Started?

You can’t get started with video advertising on Youtube without a video, right?   We can help with that.  We offer full video production services right here in Toronto!

Once you have a video made, we can start on the basics such as choosing an ad format, deciding on a campaign type (in-stream ads vs discovery ads), and selecting your targeting options.

Getting started with advertising on Youtube isn’t very difficult. There are even a few simple SEO tips for videos that you can incorporate yourself.  But if you’re looking for “next level” marketing, you will need to incorporate some solid white-hat SEO techniques and strategies into your Youtube ads.