Due to the rise of Clickfunnels this new term called Funnel Marketing is quickly taking over. What is a funnel building anyways? Its simple. A marketing funnel is simply the journey your customers take starting from the point where they first learn about your business all the way to a conversion which usually takes the form of a purchase.
A marketing funnel is the process where you examine your customers journey from beginning to end. From the moment they learned about your business, to the last stage where they are ready to buy your product or services, and conversions start to happen.
Marketers generally separate the funnel into three sections:
This is the stage where users gain awareness of your brand. It’s the largest part of the funnel where you’ll drive the most traffic and leads. (This includes online ads, content marketing, and social media marketing._
This is the stage where you want to start the nurturing process. As your funnel narrows, you build more interest in those who still want to learn about your brand. (This includes ebooks, newsletters, and webinars.
This is the final stage where users will take action. It’s the last chance where you can convince your users to buy. (This would include things such as pricing packages, special promotions, or demo’s.)
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Why do we even bother with funnel building?
Marketing funnels have proven to be the best conversion tools. Your marketing strategy should always include at least one funnel on your website’s landing page.
Digital marketing campaigns that use proven funnel marketing will deliver the right content to your audience at the right time.
If you want to create a tribe of loyal customers that rave about your brand then contact us today and see how we can bring funnel marketing solutions to your business.
Are you currently building funnels, but it doesn’t seem to be not working? No problem. We will perform an audit of your funnel and identify what needs to change in order to get your the results you want. Use our free consultation to book your free strategy session now.
Want to learn some useful tips on how to increase your conversions with video? Watch this video.
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