$25 CPM (CPM may vary based on targeting parameters)
Run your ads before the user’s desired YouTube video starts playing. After 5 seconds, the user has the choice to skip the ad or keep watching.
A key benefit of YouTube TrueView is that every completed view driven by the campaign will count towards the video’s view counter on YouTube.
$15 CPM (CPM may vary based on targeting parameters)
Bumper ads are 6-second, non-skippable ads that work great during promotions. They are a bite-sized compliment to your Standard Ads and can extend your reach with a more efficient CPM.
Important to note: Because Bumpers are non-skippable (forced views), these completed views DO NOT count towards your video’s view counter on YouTube.
$30 CPM (CPM may vary based on targeting parameters)
There is no limit for the duration of your YouTube TrueView ad, therefore if you need more than 30-seconds to get your message across, we have you covered. Long Form Ads are also skippable after 5 seconds, with all completed views counting towards the video’s view counter.