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Tag: Content Marketing

3 SEO Practices That You Should Avoid

Some of us have heard or read about “black hat” techniques used for search engine optimization. This refers to sneaky optimization tactics that webmasters use to boost their sites’ rankings in search results. These black hat tactics go against Google’s webmaster...

Protecting Your Business’ Online Reputation

Have you ever Googled your business? You can probably guess most of the search results, which would include your social media sites, your blog, your website, etc. But have you ever thought of checking for other information that was not put there by you?     BOOK A...
Is it Worth Switching to HTTPS for the Sake of SEO?

Is it Worth Switching to HTTPS for the Sake of SEO?

HTTPS (or secure HTTP) was developed to allow secure transactions and authentication. When it comes to confidential material such as bank accounts, this is crucial, as the exchange of confidential information needs to be secured in order to prevent any unauthorized...
Optimizing Your YouTube Videos for SEO

Optimizing Your YouTube Videos for SEO

With over 100 hours of video uploaded to YouTube every minute, videos are a huge part of search results. Taking the time to configure your videos for search engine optimization will help significantly in terms of driving more traffic to your website and YouTube...
The Importance of Having Good Title Tags

The Importance of Having Good Title Tags

Search Engine Optimization is a long-term, ongoing process that starts with the design phase. There are a number of factors that make up a well-structured SEO-friendly website. But here, we will be talking about title tags, how to create quality ones and why they’re...
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