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The Importance of Having Good Title Tags

The Importance of Having Good Title Tags

Search Engine Optimization is a long-term, ongoing process that starts with the design phase. There are a number of factors that make up a well-structured SEO-friendly website. But here, we will be talking about title tags, how to create quality ones and why they’re...
How to Detect Malicious Bot Activity on Your Website

How to Detect Malicious Bot Activity on Your Website

An Internet bot is a program that runs automated tasks over the Internet. They play a major role in terms of search engines, monitoring websites, collecting search information and scanning for vulnerabilities. Almost half of all activity on the Internet is from bots....
How Augmented Reality Will Change the World of Digital Marketing

How Augmented Reality Will Change the World of Digital Marketing

Augmented reality technology bridges the gap and blurs the lines between the physical and the virtual. With this technology showing no signs of slowing down, businesses will have to adjust their marketing and advertising campaigns to focus more on digital, online...
Google’s “Fred” Update is Taking Out The Trash

Google’s “Fred” Update is Taking Out The Trash

Google has confirmed the “Fred” update, but hasn’t exactly elaborated on the details. From the looks of it, it seems as though sites with low value content were hit hard by this update. Examples of “low value” sites would include websites that: BOOK A FREE...
SEO Tools That Will Help You and Your Website Ranking

SEO Tools That Will Help You and Your Website Ranking

When it comes to Search Engine Optimization, we can use all the help we can get. This is particularly true for those who are doing most of the legwork themselves, and don’t have a lot of money to invest in hiring an SEO expert. There’s a lot of SEO tools out there –...
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